Viewing entries tagged with 'thickshake'

Are Milkshakes or Thickshakes Healthy ?

Posted by KEN RICHARDS on 20 August 2014

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The answer could be a question i.e. ‘How long is a piece of string?’  This is because there are many milkshakes and thickshakes for sale in the UK.  Some bottled milkshakes are marketed as a healthier type drink but as with food in general in foodservice this is almost not the case.

Some well known thickshakes and milkshakes in the foodservice sector have had unhealthy labels attached to them by both the media and the general public.  The latest craze of blending almost anything edible with ice cream and milk produces, in general, a very unhealthy drink.  Typically there are very high levels of fat and sugar in the drinks.

Shmoo is a thickshake that is sold predominantly throughout the UK, so is this well known milkshake/thickshake ‘healthy’?  Dinkum Products, the manufacturers of the drink do not market Shmoo as a health drink.  They do however state the many healthier properties of the drink and let the consumer make up their own mind.  The list is quite long and the majority of the points made can be found on each Shmoo cup and their point of sale advertising material.  The list includes:
•    No artificial Colours
•    No artificial Sweeteners
•    No artificial preservatives
•    99% fat free
•    Under 5% sugar
•    School compliant
•    Only 85 calories for the 13oz drink
•    Gluten free
•    Suitable for vegetarians
•    Utilises fresh semi-skimmed milk
•    Contains calcium
Note: These points comply when mixed to instructions and using semi-skimmed milk.

I think you will agree there is little wrong here, infact you could say ‘Squeaky .... or What!’

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Do you need to use ice cream to make a good milkshake or thickshake?

Posted by KEN RICHARDS on 26 June 2014

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Milkshakes are great when made with ice cream, milk and some sort of flavouring but can a good milkshake be made without the addition of ice cream?  This is a question often asked especially in a commercial situation where time, cost and consistency are of the essence.  

Ice cream is used for several reasons namely 1) cooling the drink, 2) adding a creamy taste to the drink, 3) thickening up and improving the mouth-feel of the drink and sometimes 4) adding flavour to the drink.  So if ice cream is not used what can be done to still give a very similar type milkshake i.e. a thickshake.

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The Importance of Branding – Our story

Posted by KEN RICHARDS on 8 May 2014

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As we have all been told, branding is very important, but to what extent is it so important, are the benefits exaggerated?  This is our experience...

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The Best Way to Start Selling Milkshakes

Posted by KEN RICHARDS on 16 April 2014

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If you are looking to add milkshakes to your menu then first of all you should consider the type of business you have and the type of milkshake you want to sell.  Of course other factors come into consideration such as budget, return on investment, staffing etc. 

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The benefits of point of sale displays in foodservice outlets

Posted by Andre Christley on 19 March 2014

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The effectiveness of point of sale – when combined with strong branding – is vitally important to any foodservice business

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Branded Disposables

Posted by Dennis White on 5 February 2014

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Disposable products are all around us, from paper bags to hold your pasty, to coffee cups for your latte on the move, to sandwich packs that keep your BLT in one piece. They are such an integral part of our society that we hardly notice them, but we do notice them when they don’t fulfil their use.

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